The Whirl of ReOrientation: Escape the Script. Win the War.

The Whirl of ReOrientation: Escape the Script. Win the War.

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The Whirl of ReOrientation: Escape the Script. Win the War.
The Whirl of ReOrientation: Escape the Script. Win the War.
Where Does Novelty Come From?

Where Does Novelty Come From?

Analysis and Synthesis.

Mark McGrath | OODA Strategist's avatar
Mark McGrath | OODA Strategist
Jan 22, 2025
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The Whirl of ReOrientation: Escape the Script. Win the War.
The Whirl of ReOrientation: Escape the Script. Win the War.
Where Does Novelty Come From?
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DOWNLOAD CONCEPTUAL SPIRAL HERE

This quote is from John Boyd’s greatest briefing, Conceptual Spiral:

“Novelty is produced by a mental/physical feedback process of analyses and synthesis that permits us to interact with the world so …

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